PHXARTS is a comprehensive source for arts and culture event information in Phoenix. It fills the need for a beautiful, easy to navigate, content-rich hub, with a strategy that allows for easy expansion into other geographies and content types.

I set the art direction and designed the website.


PHXARTS Mockups
PHXARTS

PHXARTS content centers on stories and event listings that provide a behind the scenes look into cultural events in the valley. The journalistic approach is elevated, smart, yet approachable; the goal being a camaraderie with readers and increased support of arts and cultural attendance.

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PHXARTS
PHXARTS
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With the website serving as home base, content distribution via social, email and digital advertising engages users and brings them back to the site.

PHXARTS - Email Campagin
PHXARTS-Campagin

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